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Case study · Hardscaping

30+ estimates booked
in a single July.

starting from zero on Facebook.

30+estimates booked in one July
2×homeowners reaching out in month one
1 yr+working together

How it happened.

from where they started to signed work.

  1. 01

    Where they started

    The company’s marketing was Google, its website and some YouTube commercials. There was no Meta ad account to build on.

  2. 02

    What we did

    • Built the Meta ad account from scratch and started bringing in homeowners from Facebook.
    • Told the owner plainly when something needed to change: better project photos, different wording or different timing.
    • Kept going past the ads into postcards, brochures and business cards, so everything a homeowner sees looks like the same company.
  3. 03

    What happened

    Homeowners reaching out doubled in the first month. By July, the owner counted about 30 plus appointments, maybe almost 40, booked from the work. More than a year in, we’re still working together.

“Last July, about 30 plus appointments, maybe almost 40, booked because of his efforts.”
Owner, hardscape companyName withheld
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